Genre is important is extremely important for production companies as it helps them establish an audience for a film. A romance film would likely contain a main focus on a relationship while a horror film would likely be set up to scare the audience. Genre is important to production companies as it helps them define their film and they also show what should be in a film of their chosen genre. Genre is important to audiences as it allows them to know the type of people who would watch it. Genre can also be mixed in some cases in an effort to appeal to a larger target audience, for example the film Shaun of the Dead was a mash-up of comedy, horror and romance and appealed to many people. Genre may also dictate the way in which a film is marketed. A horror film will be shown as mysterious with trailers designed to show some quick scares, while a comedy may be shown by involving comical jokes throughout trailers and within tag lines.
My Opening:
Genre is important to my opening as it allows me to know the limits of my chosen genre and know the types of themes that I should include. Because I am on a very low budget, I have tried to search for ways in which I can bend the sci-fi genre in order to fit my film's everyday characters and settings. I have also tried to use themes that will be able to appeal to a wide audience while still falling into my chosen genre.
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